In addition to our new websites, we’re also pleased to unveil our new promotional video. Scripted, storyboarded, shot, and edited in-house in a two-week process, the video was designed to give viewers a glimpse inside our offices and our on-location work, as well as to showcase what we’re capable of doing for our clients.
Sure, when you think of summer, things like the beach, barbeques, ice cream, and swimming pools probably come to mind before “videography.” Still, there’s no better time than summertime to cross off that video project that’s been lingering on your to-do list for most of ’12. Whether you’re looking to beef up your corporate website with executive interviews, capture your products or services in action in advance of a big fall campaign, or shoot footage of an employee event to post to your company’s internal site, obtaining professional-quality digital video can be instrumental to your success.
Every company, big or small, is looking to get on board with online video today. Posting video to your company’s website creates a terrific opportunity for showcasing what your company does best. We understand that each company’s needs and resources are different — which is why our service offering ranges from merely hosting or editing existing video all the way through to handling every moving part of a complex, large-scale video production.
Congratulations on your brand-new, fantastic, very impressive video! But now that you’ve got it… how do you get people to see it? No matter what type of video you’ve got — promotional, educational, informational, or other — we have suggestions below on some great ways to get it in front of your target audience.
The first few months of 2012 have been chock-full of webcasting projects here at Zeitbyte, a large number of them involving the live streaming of internal meetings: executive briefings, town hall meetings, press conferences, earnings calls, and shareholder meetings. Although the mix of industries has been diverse — from cosmetics to publishing to finance and more — the benefits of webcasting these events for our clients remains largely the same across the board. Regardless of what line of work your company is in, it’s a great time to start thinking about how live broadcasting your meetings can produce tremendous results without tremendous expense.